Family foundations are passionate and dedicated to improving their communities and leading conversations that will help advance their missions. But as they look to expand their work, many families have a hard time explaining their work to and building relationships with the media. Many foundations simply don’t know where to begin. Others are worried that they might unintentionally create negative perceptions about their work. Join us for an informative webinar that will help your foundation understand how it can more effectively explain its work to reporters and editors, expand its thought leadership, and gain more exposure. Our expert panel of reporters and editors will explain how they cover philanthropy, how they choose stories, and how to get your story told fairly and effectively.

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Featured Speakers

David Callahan

David Callahan is founder and editor of Inside Philanthropy. He has written extensively on trends in philanthropy,…

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Peter Panepento

Peter Panepento is philanthropic practice lead for Turn Two Communications, a full-service content, digital, and social strategy…

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Stacy Palmer

Stacy Palmer has served as a top editor since The Chronicle of Philanthropy was founded and…

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What others have said...

Tips were great!


I learned of more reasons why it is helpful to get messages out to different audiences and how to go about that.


The webinar showed me that it will be useful using trade media as a bridge to general media, family members viewpoints are highly valued,  and a reminder to start with the role of philanthropy.


It is now clear that though media has become decentralized, building relationships with reporters and traditional media is still a strong way to get your message across.


For assistance with your registration, please contact NCFP at 202.293.3424 or

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