Institute for the Future (IFTF) is the world’s leading non-profit strategic futures organization. The core of their work is identifying emerging discontinuities that will transform global society and the global marketplace. IFTF provides organizations with insights into business strategy, design process, innovation, and social dilemmas. Their research spans a broad territory of deeply transformative trends, from health and health care to technology, the workplace, and human identity. IFTF is based in Palo Alto, California.
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